It’s the time of year when our TVs are filled with a brightly-lit truck, travelling slowly through American towns distributing soft drinks to happy citizens, and it makes everyone feel a bit more magical.

This is not that truck.

Flickr’s Keko007 has chosen to mark the start of the festive season by resolutely not building the famous Coca Cola Christmas truck, instead building an unadorned trailer for Coke’s rival, pulled by the blandest and most generic European truck that there is, the DAF XF.

Which is not magical at all.

It is a great build though, with one of the best brick-built logos we’ve seen in ages, and there’s more of Keko’s excellent Not-The-Coca-Cola-Christmas-Truck to see at the link above.